Printing News
Maximizing the Value of Customer Communications

Gold Printing
This last WhatTheyThink webinar of the 2009 season was one of our best, said Sherburne. Our panelists shared first-hand experience at how they have revolutionized their businesses by leveraging a unified customer experience for the benefit of their marketing customers as well as in the promotion of their own businesses. Despite the economy, these companies have continued to grow and look forward to a bright future as marketing services providers. In these sessions, there are always lots of listener questions about sales—what type of sales professional should, you be seeking, where do you find them, how do you train them, can you leverage an existing commodity-oriented sales force?  These are just a few of the questions our panelists addressed as they talked about how they are doing business in this new world of marketing printing services.

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