The traditional printing industry is facing a lot of challenges, due to the impact of the new electronic products, together with the profession cost prices, many factors such as printing enterprises are facing a lot of crisis.
Industry analysts said the market environment, from view, printing enterprise at present more and more fierce market competition, purchasing power, printing, printing more and more low wages rising prices of raw materials, production cost is on the rise.
However, most make printing pressure, or from the impact of the ebook. Electronic products to the traditional printing industry is not said the impact of the vanquished the traditional printing, but also for its brought a lot of impact, commercial printing quantity, however sharp atrophy of the influence of the traditional printing ebook will continue to increase.
In the new competition pattern, many traditional printing industry leader also have to look for new development train of thought, to open up new areas for development, and how to protect natural traditional business is a new task.
In recent years for ebook vigorous development trend, Gold Printing Group wang manager when accepting a reporter to interview, he said that without excessive worry: "have different medium to let everyone reading, this is very good phenomenon, this does not mean that traditional Printing industry will was eliminated." He pointed out that, compared with traditional printing a concern is printing the waste issue.
Statistics have shown that currently on the market a lot of printed matter only 50% can really sell go out, another 50% in warehouse, the traditional printing industry inside still exist serious waste problem. At present, the "green printing" has become the industry at present the issue of concern.
Compared with the traditional printing paper ebook concerned, is the biggest advantage of saving resources, green environmental protection. But, for a lot of habit of reading the paper people, ebook reading habits to them is also a challenge. In addition, ebook not widely popular, so most of the time, the traditional printing business is still people living and working in part of the need.
In such cases, a traditional printing of how to deal with the impact of the electronic? "Green printing" philosophy is undoubtedly the industry development to break the current consensus. If you can reduce the waste of resources, can reduce energy losses, also can meet the needs of the people of paper printing, so traditional printing industry were expected to out of trouble.
Wang manager said, printing equipment should try to reduce the consumption of energy and resources. Traditional printing industry in the process of transformation and upgrading of digital printing, use the method can avoid printing waste. Because this can according to the customer demand printing quantity, avoid excessive printing, cause unnecessary waste of resources.
He said: "digital printing way may according to the customer demand, according to the amount of selling the bookstore to decide printing quantity, or even just a are also printed. It can reduce the cost of inventory, and not as ever want to print a 5000-the amount of 10000, now may be 5000 kind of every kind of printing, it can give the publishing industry chain is very good cost to bring a reduced."
In addition, printing equipment in the upgrade of traditional printing, also should avoid equipment of waste. On the one hand, is to consider the resource, on the other hand also affect the enterprise costs. Wang manager thinks, if not use, need to increase the late input can also upgrade the original basis, but not the original machine wasted, this also avoid the equipment for upgrading the problems caused by the waste of resources.
In response to market demands and the environmental protection at the same time, traditional printing industry is facing a enterprise own transformation and upgrading. Wang manager, said 2003 began buying, in 2005, the transformation of formal before the largest proportion of consumer business, then by B2C transformation, the B2B is a big challenge.