Pictorial printing design color processing: color are important elements in the cover design, the first impression is some cover color. And in the case of far away, only good colours to attract readers. Color used to consider the needs of the content, use different color contrast to express the effect of different content and ideas. Coordinated, in contrast to three configuration it is advisable to each other, make contrast color unified in coordination.
The colour of the cover design process is design is important. Appropriate color expression and artistic processing, can be produced in readers' visual luminous effect. Color used to consider the needs of the content, use different color contrast to express the effect of different content and ideas. Coordinated, in contrast to three configuration it is advisable to each other, make contrast color unified in coordination. The colors of the title on the cover has to have a certain weight, such as purity is not enough, will not be able to produce significant luminous effect. In addition to painting the color for cover design, decorative colors are available. Literary book cover design colour do not necessarily apply textbooks, textbooks, theory books cover color is not suitable for children's books. To dialectical view on the meaning of the color, not metaphysics to use.
In general design children's publications, for young children and delicate, pure, naive, lovely character, often tonal processing into high-profile, less variety of contrast, emphasize the soft feeling; Female periodicals color can be according to the characteristic of the female, choose the color of the gentle, charming, and elegant series; Sports magazine color emphasizes the impact of the stimulus, contrast, the pursuit of color; And arts magazine color requires has rich connotation, have depth, avoid by all means is frivolous, vulgar; The color of popular science books can emphasize the mystery; To trendy fashion magazine colour, rich individual character; The colour of professional academic journals should solemn, serious, elegant, authority, should not be emphasized that high purity of hue contrast.
In addition to coordinating color configuration, also pay attention to colorific contrast relation, including hue, purity, brightness contrast. Cover no hue contrast of changes in temperature, will feel the lack of angry; Cover has no depth contrast, lightness will feel dull and smothering; No purity stands in stark contrast, on the cover will feel peace in the ancient customs. We should cover in colour in the design of master, purity, hue, lightness and use relationship to get to know these three have disadvantages on the cover and find the reason, in order to improve the color.
It is not difficult to see the color for the cover design is very important. Gold printing group think to choose the appropriate colors in the picture album cover design book subject, or to determine the cover some basic and tonal, the theme of the book is called for a degree of certainty, and knowledgeable of all sorts of color of attribute. (Gold Printing Group) |
